LAWSON stores nationwide will hold a campaign for "YAMUSUME PEDAL THE MOVIE" from August 18, 2012!　Original products will also be on sale!

A collaboration campaign with Lawson has been announced for the anime film "YAMUSUME PEDAL THE MOVIE," which will be released on August 28, 2012.



The anime "YAMUSUME PEDAL" is based on the manga series by Wataru Watanabe, serialized in "Weekly Shonen Champion". It is a passionate sports story about an otaku boy who enters the world of bicycle racing and aims for the Inter-High School Championships.

The second season of the TV anime "Wamushi Pedal: GRANDE ROAD" ended in March of this year, and the story has now moved on to "Wamushi Pedal the Movie," which will be released on August 28, 2012. This is a new original story written by Wataru Watanabe, in which existing characters play an active role, and new characters also appear.

Prior to the release of "YAMUSUME PEDAL THE MOVIE," a collaboration campaign will be held at Lawson stores nationwide (Natural Lawson and Lawson Store 100, excluding some stores) from August 18. Lawson stores will be filled with "YAMUSUME PEDAL" during the campaign period, with Lawson limited original products on sale, and original goods available on a first-come, first-served basis!


◆Lawson Original Products
＜Original products on sale on August 18
Yowamushi Pedal Chips Light Shio Flavor
Yowamushi Pedal Orange and Cheese Wheel Buns
Nepia Tissue Wimpy Pedal (total 2 kinds)
Yusuke Makishima's Pea Snack
Yusuke Makishima's Pea Snack
YAMUSESUEDA Pedal Tablet (6 kinds)
Yusuke Makishima Pedal Multi Case (4 kinds)
Yowamushi Pedal Kamu Kamu Cola Flavor

＜August 25th release
Lip balm (3 kinds)
Adhesive bandage & case set (total 2 kinds)

<September 8 release
Metal charm strap (total 6 kinds)

Present with the purchase of the following items
The Movie: YAMUSUME PEDAL Charms (7 kinds): 3 pieces of any of the snacks at ......
The Movie YAMUSUME PEDAL Clear File (4 kinds) ...... 2 of any 2 of Nissin Foods' qualifying cup noodles
The Movie: YAMUSUME PEDAL Sticker (6 kinds) ...... 2 bottles of any of the target Tiovita series



(C) Watanabe Wataru (Weekly Shonen Champion) / YAMUSUME PEDAL THE MOVIE Production Committee