Summer Anime "NEW GAME! and Loppi/HMV exclusive original goods are now available for pre-order! Collaboration cafe will also be held!

The TV anime "NEW GAME!will start airing today, July 11 (Tue.), and Loppi and HMV will be selling limited original goods. Pre-orders are now being accepted.

NEW GAME!" is a TV anime based on Shotaro Tokuno's four-frame manga serialized in "Manga Time Kirara Carat" (Houbunsha). It is a "girls' comedy" work about the growth of a rookie character designer, Aoba Suzukaze, in a game production company, "Eagle Jump". will be broadcast from July 2017. Directed by Yoshiyuki Fujiwara, series composition by Fumihiko Shimo, character design by Ai Kikuchi, and animation production by Animation Studio.
⇒2017 Summer Anime List

The limited-edition goods using newly-drawn illustrations that can only be obtained at Loppi and Lochike HMV in Lawson and Ministop stores will be on sale. Reservations are now being accepted. The goods include a clock with original voice (3 kinds), an original mobile charger (2 kinds), and a big microfiber towel (8 kinds). For more details, please check the official page of Lochique HMV ( # ).

In addition, from August 4 (Fri.) to 20 (Sun.), 2017, a "NEW GAME! collaboration cafe will be held at Cure Maid Cafe in Akihabara, Tokyo from August 4 (Fri.) to 20 (Sun.), 2017. In addition to enjoying character drinks, food and sweets inspired by Aoba and everyone at Eagle Jump, customers will receive special offers when ordering from the collaboration menu. For details, check the official Cure Maid Cafe page ( # )!


[Loppi and HMV limited "NEW GAME! Original Goods]

Clock with original voice (total 3 kinds)
Clocks with original voices of "Aoba x Hifumi Ver.", "Aoba x Hajime Ver." and "Aoba x Yun Ver." with two voice patterns

・Preorder acceptance period: July 1 - July 31, 2017* Goods will be delivered after October 5, 2017
・Price: 5.940 yen each (tax included)
Loppi item number: Aoba x Hifumi: 066306 Aoba x Hajime : 066573 Aoba x Yun : 066615

Original mobile charger (total 2 kinds)
Convenient mobile charger that can be used for both "iPhone" and "Android"

・Pre-order acceptance period: July 1 - August 15, 2017*Goods will be delivered after October 5, 2017
・Price: 4,536 yen each (tax included)
・Loppi item number: Sailor Marine : 066616 Lawson Seifuku : 066638

■Big microfiber towel (total 8 kinds)
Large size microfiber towels with limited newly-drawn illustrations

・Pre-order acceptance period: July 1 - August 15, 2017*Goods will be delivered after October 5, 2017
・Price: 3,240 yen each (including tax)
・Loppi item number: Aoba x Sailor Marine : 067495 Hifumi ×Hajime x Sailor Marine : 067829 Hajime x Sailor Marine : 068104 Yun x Sailor Marine : 068415 Lawson uniform Aoba : 069059 Lawson uniform Hifumi : 070195 Lawson uniform Hajime : 070215 Lawson uniform Yun : 070362

* Please note that some stores may not sell these items. Please note that some stores do not sell the uniforms.
Please click here for details.