Commemorating the start of the "LAWSON Fate/Grand Order Campaign! A report on the "LAWSON, Agency for the Continuation of Humanity, Finis Chaldea-mae Store" that appeared in Akihabara!

Convenience store Lawson is holding the "Lawson Fate/Grand Order Campaign," a collaboration project with the popular game "Fate/Grand Order" ("FGO"), which is currently dashing down the blockbuster hit road, from November 1, 2017 (Wednesday). To commemorate the campaign, a collaboration store, "Lawson LAWSON Agency for the Continuation of Humanity: Finis Chaldea Mae Store," is currently being developed at the Lawson Akihabara Square store in Akihabara, Tokyo.

This collaborative store opened on Saturday, October 28, prior to the campaign. Initially, the store was opened guerrilla-style without prior notice to avoid congestion, but word spread quickly on SNS. On the weekend immediately after the opening, many FGO fans, including many masters of ......, visited the store.

Akiba Research Institute" visited the collaboration store, which symbolizes the popularity of FGO!　We would like to report on the inside of the store.

The FGO world as far as the eye can see!

Let's start with the entrance!

An automatic door decorated with the FGO logo welcomes customers. When the doors open, Da Vinci's voice welcomes you to the store. The store's background music is the newly recorded voice of Marsh Kyrielite, played by Riyo Takahashi, as well as music from the game ......, so you can't help but listen intently to the music. The in-store BGM plays a loop every 15 minutes or so, so why not listen to it while you shop?

Once inside the store, you enter the overwhelming world of FGO! As a chain store that operates "in front of" Chaldea, which is hidden deep in the silvery snowy mountains (just the setting), symbols of Chaldea are painted everywhere in the store.

In the drink corner, the figures of the spirits of Heroic Spirits are zzzz!　What a divine ......!　Even the drinks you take out seem to have some kind of awesome power .......

And if you look up at the ceiling, you will see the silhouette of Mr. Fau!　This little discovery is sure to bring a smile to your face.

This is a must-have!　Collaboration goods are also on sale!

FGO goods will also be on sale in the store from November 1. Although the items are first-come, first-served and limited in quantity, you can of course purchase these goods at LAWSON stores nationwide.

The centerpiece of this campaign is an "original reproduction with serial number. The in-store sales have already sold out, but Loppi is now accepting orders!　Samples are on display in the store, so if you are interested, please come and see for yourself.

In addition, there are many other exciting offers, such as "original mini color paper," "original clear file," and "original tote bag" available on a first-come, first-served basis for those who purchase the target products during the campaign period, as well as a "dakka treasure cushion" for Ponta members and d-point card members only.

Please check the official website for details.

Lastly, we would like to introduce some highlights outside the store.

At the entrance to the warehouse outside the store, there is a display of illustrations newly written by Riyo-sensei, a well-known author of "Manga de Wakaru! Jeanne is in some kind of trouble, but don't worry.

According to the manager, the store has been receiving many fans since the weekend, and the store manager was very happy to see them. Even during our interview, there was no end to the number of FGO fans visiting the store.

The collaboration store will be open until December 4 (Mon.), so FGO fans are encouraged to visit not once, not twice, but three times!

Store Information
■Lawson Akihabara Square Store
・Address: 85 Kanda Neribe-cho, Chiyoda-ku, Tokyo
・Period：October 28, 2017 (Sat) AM 10:00～December 4, 2017 (Mon) PM 11:59

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