Dragon Quest Walk" Lawson tie-up campaign starts on October 27!

A tie-up campaign by Lawson x Dragon Quest Walk will be held on "Dragon Quest Walk," a location-based RPG for smartphones, from October 27, 2020 (Tuesday). A tie-up campaign with "Dragon Quest" is also currently underway.

Special site: ##


Tie-up rice ball "Sly Musubi" on sale!
Limited quantities of "Dragon Quest Walk" tie-up onigiri are now on sale. The onigiri looks like chicken rice ball, scrambled egg inside as a filling, and tastes like omelette rice when eaten. It's an omelette rice without the roll.

In-store sales start on Tuesday, October 27, 2020
Price: 130 yen without tax (140 yen with tax)


MACHI café collaboration cup
Period: Starting sequentially on October 27, 2020 (Tuesday)

During the period, a limited number of MACHI café drinks will be offered in a limited cup for those who purchase a hot M size drink.
The limited quantities will end as soon as they are gone.
*Some stores do not offer this service.
*Cups only cannot be provided.


Win a Slime Cup Sleeve!
Entry period and purchase of eligible products: Tuesday, October 27, 2020 (0:00) - Monday, November 9, 2020 (23:59)
Application period: October 28, 2020 (Wed) 16:00 - November 16, 2020 (Mon) 23:59

For Ponta and d-point card members only, one stamp will be accumulated for each purchase of a MACHI café item from October 27, 2020 (Tuesday).
With the accumulated stamps, 350 people will win a slime cup sleeve in a drawing.


To participate in the campaign, you need to register your LAWSON ID and make an entry by 23:59 on November 9 (Mon.).
Entry is required for each prize of each course.
The deadline for purchasing eligible products is November 9 (Mon.) at 23:59.
The contest is open to all Lawson stores nationwide (except for LAWSON STORE100 and some other stores).
Lawson Smartphone Cashier" payment is not applicable.


Limited time opening of stores decorated in collaboration with LAWSON.
Period: Tuesday, October 27, 2020 (10:00) - Monday, November 30, 2020 (20:00)

The Tokyo store for the collaboration decoration has been relocated and renewed. In addition, "Dragon Quest Walk" collaboration stores will be open for a limited time at several locations throughout Japan during the period of the event.
In addition, "Inokashira Dori Store in Shibuya-ku" and "Nihonbashi Nansan Dori Store" will remain open as permanent collaboration stores after the end of the period.
The "Sotokanda 3-chome" store will be closed on October 23 (Fri.).


Stores where the collaboration will take place
LAWSON Inokashira-dori, Shibuya-ku, Tokyo
LAWSON Nihonbashi Nansan-dori store (Osaka)
LAWSON Sapporo Kita 1-jo Nishi 1-chome Store (Hokkaido)
LAWSON Sendai Yanagimachi-dori store (Miyagi)
LAWSON Hiroshima Mikawa-cho (Hiroshima)
LAWSON Marunouchi 2-chome Store (Aichi)
LAWSON Nishi-Kokura-eki store (Fukuoka)
LAWSON Naha Makabi Iriguchi store (Okinawa)


Citation Tweet Campaign
Campaign period: Tuesday, October 27, 2020 - Monday, November 2, 2020

Follow the official Lawson Twitter account ( @akiko_lawson ) during the campaign period and tweet a quoted tweet with "#Lawson Dracula Walk Campaign" to receive a "Slamichi Plush Toy & Dragon Quest Monster Figure Set as a gift!



Dragon Quest Walk" Gift Card Campaign
Period for purchasing gift cards: Tuesday, October 27, 2020 0:00 - Monday, November 9, 2020 23:59
Application period: Tuesday, October 27, 2020 0:00 - Tuesday, November 10, 2020 23:59

During the period, 25 winners will be selected by drawing for a "Dragon Quest Walk Full Enjoyment Set" if they purchase an App Store & iTunes gift card or a Google Play gift card with a value of 5,000 yen or more and apply on the campaign website.
*Multiple purchases cannot be combined. Gift cards of 1,500 yen, 3,000 yen, and variable 1,500 yen to 4,999 yen are not eligible.
Purchased cards cannot be returned, refunded or changed.


Lawson Bank ATM Campaign
Period: November 2, 2020 (Monday) 0:00 - November 29, 2020 (Sunday) 23:59
During this period, when you use a Lawson Bank ATM, you can enjoy the familiar sounds of "Dragon Quest".
In addition, a Twitter campaign will be held on the official Lawson Bank Twitter account ( @lawsonbank_jp).
(*Some stores do not support this campaign.


Dragon Quest Walk" game-linked project
Lawson collaboration events will also be held in the "Dragon Quest Walk" game for a limited time starting on October 27, 2020 (Tuesday). Details will be announced on Monday, October 26, 2020.

Dragon Quest" Lawson Tie-up Campaign Also Underway

A tie-up campaign between "Dragon Quest" and Lawson is currently underway.

Second Dragon Quest-related goods at Loppi
Loppi is now accepting reservations for the second batch of Dragon Quest related goods. For more details, please visit the official website.

Official site: ##


Smile Slime Monster Vinyl Umbrella: 1,760 yen (tax included)


Dragon Quest Travel Outing Organizer: 3,080 yen (tax included)


Dragon Quest Travel Rubber Pass Case Slime 1,650 yen (tax included)


Dragon Quest Slime Ponta Card
Ponta cards and slime eco bags with slimes on them are now available for pre-order at Loppi.


Dragon Quest Reflector Sticker
One "Reflector sticker (8 types in total)" will be given away on a first-come, first-served basis and in limited quantities with the purchase of a bottle of ITO EN's qualifying products from November 3, 2020 (Tuesday)!
*Delivery times vary by store.
Available at all LAWSON stores nationwide (excluding Natural Lawson, LAWSON STORE100, and some other stores).
The giveaway will end when all the prizes are gone.


Win a slime yunomi by drawing lots.
Ponta and d-point card members will be able to accumulate one stamp for every purchase of a qualifying product from November 3, 2020 (Tuesday). The accumulated stamps will be used to enter a drawing to win a "Slime Yunomi" for 1,000 winners!
This stamp is not for Ponta points or d-points.
Size: approx. 78 mm (diameter) x 55 mm (height)
*The design and specifications of the actual prizes are subject to change.

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