Puella Magi Madoka Magica" 10th Anniversary! Reservations for bags and tissue cases start today!

The brand "Maison de FLEUR" has collaborated with the popular TV anime "Puella Magi Madoka Magica. The limited items will be available for order from today, August 17 (Tue) at 20:00.

⇒New movie "Puella Magi Madoka Magica the Movie: Walpurgis no Kaiten" will be produced! 10th anniversary projects are also scheduled one after another!


Puella Magi Madoka Magica" is a dark fantasy anime about magical girls who fight against witches, beings that bring negative impulses such as anxiety, suspicion, excessive anger, and hatred to the world.
The harsh story of the girls, who are given the mission to become magical girls in exchange for being granted one wish by "Kyubee," an extraterrestrial being from outer space, became a topic of conversation and drew the attention of many anime fans.


This year marks the 10th anniversary of the TV anime broadcast, and to commemorate the event, Maison de FLEUR has collaborated for the first time. The brand will sell items that incorporate the world view of "Puella Magi Madoka Magica" into its popular items.


The items include Maison de FLEUR's popular "Double Ribbon Tote Bag," a tissue case, and a bag charm. The items are available in colors inspired by the five magical girls: Madoka Kaname, Homura Akemi, Mami Tomoe, Sayaka Miki, and Kyoko Sakura.


The tote bags and tissue cases are designed with a combination of soul gems and weapons, which are the proof of being a magical girl and the source of her magical power, as well as motifs and images of each. The lining, on the other hand, expresses a dark worldview, such as a witch's ward. The bag charms are foil-printed with motifs on ribbons in each of the girls' image colors, and are combined with parts of their initials.


The collaboration goods of "Puella Magi Madoka Magica" and Maison de FLEUR commemorating the 10th anniversary will be available at the EC site "STRIPE CLUB" from today, August 17 (Tue.) at 8:00 p.m.

Sales Outline
Puella Magi Madoka Magica collaboration items
Order period: August 17, 2021 (Tue) 20:00 - August 29, 2021 (Sun) 23:59
Sales location: EC site "STRIPE CLUB" ( # )
Delivery: Scheduled for mid-November


Lineup】】 Double-ribbon tote bag
Double-ribbon tote bag
Price: ¥5,819 each (tax included)


■Tissue case
Price: ¥3,619 each (tax included)


■Initial bag charm
Price: ¥2,849 each (tax included)


<Color of all items
Pink [Madoka Kaname
Purple [Akemi Homura
Yellow [Tomoe Mami
Sax [Miki Sayaka
Red [Kyoko Sakura


Introduction of each motif
Madoka Kaname: ribbon and bow


Akemi Homura: gear and shield


Mami Tomoe: hair ornament and musket


Sayaka Miki: hair ornament and saber


Kyoko Sakura: apple and spear

Lining expressing a dark view of the world, such as a witch's boundary

<Puella Magi Madoka Magica
Puella Magi Madoka Magica" has been broadcast as a TV series since January 2011 and has attracted a great deal of attention. Director Akiyuki Shinbo, screenwriter Gen Urobuchi (Nitroplus), and character designer Ume Aoki have created a world in which cute little girls go about their daily lives, thrilling developments that are hard to predict, and a world where girls and magical girls live together. The story created by the leading creators of the day was highly acclaimed in a wide range of fields.

In 2012, "Part 1: Hajimari no Monogatari" and "[Part 2:] Eien no Monogatari" were released, which are re-edited versions of the TV series in two parts, and in 2013, a completely new version, "[New Part] Rebellion" was released, and the box-office revenue of [New Part] became the first late-night anime film to top the 2 billion yen mark.


©Magica Quartet/Aniplex, Madoka Partners, MBS

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