HOKKAHOKKATEI "Sumikko Gurashi Bento" makes a new appearance with a renewed theme of "HOSHIZORA SANPO" (starry sky walk)!

HOKKAHOKKA TEI's popular "Sumikko Gurashi Bento" will undergo a renewal.

Under the slogan "My Town's Kitchen," HOKKAHOKKA TEI, a pioneer in the take-out bento business, has been making various attempts to provide freshly made, hearty, and warm bentos.

In collaboration with the popular character "Sumikko Gurashi," the design of "Sumikko Gurashi Bento "*1, a bento for children, was redesigned this spring. Scheduled to be sold from spring to early summer, the theme is "starry sky walking" with a fresh touch of illustration.
Cute "Sumicco" characters will line up on the lid of the bento, as well as on the baran and onigiri film.

In addition, an original clear card (30 kinds in total) will be included with every purchase. The colorful cards come in pink, blue, emerald green, and other colors, and you can't wait to see which one you win!

Original Clear Card

Sumikko Gurashi Bento" is available at "Hokkahokkatei" in Hokkaido, Akita, Miyagi, Fukushima, Yamanashi, Kanto, Tokai/Hokuriku, Osaka, Hyogo (except Awaji Island), Kyoto, Shiga, Nara, Wakayama, Chugoku, and Kyushu prefectures. Design changes will be made sequentially starting in late March, so check with your local store for details.

In addition, a new campaign is being planned at each store during the Golden Week holidays starting on May 1 (Monday). Details will be announced later.