Tokyo Toy Show 2022 Special】"Soul of Chogokin Mazinger Z: Geshin" is unveiled! Devilman, Dark General, etc. are also exhibited for reference! BANDAI SPIRITS

The Tokyo Toy Show 2022, a toy exhibition organized by the Japan Toy Association, was held at Tokyo Big Sight for two days on June 16 and 17, 2022.

The toy industry's market size in FY2021 reached a record high of 894.6 billion yen.
The Tokyo Toy Show was a showcase of ambitious new products from all companies, as if to remind us of the momentum of the toy industry, which is further expanding its market after the Corona Disaster. Although this year's show was limited to business meetings, which were open only to those involved in the business, it was the first Tokyo Toy Show in three years, and as such, the event was filled with a great deal of enthusiasm.

Akiba Research Institute also covered the show. Let us introduce some of the new products that caught our attention.

First up was the "Soul of Chogokin" special from Bandai, the industry's largest manufacturer!
The " Soul of Chogokin GX-105 Mazinger Z KAKUMEI SHINKA-", a reboot of the original Japanese robot anime "Mazinger Z" that celebrated its 50th anniversary using the latest technology , and other items on display for reference that we can't help but look forward to in the future!