EVANGELION KABUKICHO IMPACT", a collaboration project to enjoy "Evangelion", will be held at "Tokyu Kabukicho Tower", which will open on April 14, 2023!

Tokyu Kabukicho Tower, which is being developed in Shinjuku Kabukicho by Tokyu and Tokyu Recreation, will open on Friday, April 14, 2023, and the hotel will open on Friday, May 19, 2023. In addition, "EVANGELION KABUKICHO IMPACT" (see below) will be implemented.

Tokyu Kabukicho Tower will open on Friday, April 14, 2023, and the hotel on Friday, May 19, 2023.

As the first phase of measures to realize the concept of "mastering one's favorite," "EVANGELION KABUKICHO IMPACT" will be held on the theme of "EVANGELION," which is deeply popular both in Japan and abroad. EVANGELION KABUKICHO IMPACT" is scheduled to begin on April 28, 2023 (Friday), and the following is an overview of "EVANGELION KABUKICHO IMPACT" announced this time.

Outline of "EVANGELION KABUKICHO IMPACT

Theater THEATER MILANO-Za "Stage EVANGELION Beyond" (tentative)
World-renowned director and choreographer Sidi Larbi Cherkaoui will give a performance to kick off the theater's opening.

HOTEL GROOVE SHINJUKU "LIFESTYLE HOTEL EVA
A hotel for "Evangelion" fans will appear in Kabukicho, jacking up one floor and offering a limited menu.

Movie Theater 109 Cinemas Premium Shinjuku "'Evangelion' Related Movie Festival" (tentative)
Screening of "Evangelion" series and related movies.

Live Hall Zepp Shinjuku (TOKYO) "Special Live Performance by Yoko Takahashi
Special live performance by Yoko Takahashi featuring songs related to the "Evangelion" series.

EVANGELION KABUKICHO IMPACT" will not stop at the above, but will enable visitors to enjoy "Evangelion" from every angle throughout "Tokyu Kabukicho Tower", immersing them in the world of "Evangelion" and creating a place to "master your love". The "Tokyu Kabukicho Tower" will be a place to "master your love" of "Evangelion.

In addition, a night entertainment facility "ZEROTOKYO" will be developed as a new space utilization during nighttime hours at Zepp Shinjuku (TOKYO), a live hall located on the first basement to fourth basement floors of "Tokyu Kabukicho Tower".

Details are as follows.
The details are as follows.

*Survey of major sightseeing cities in Japan for complexes with a height of 200 m or more that include a hotel and entertainment facilities (movie theaters, theaters, live halls, etc.) Survey period: March 2022 (ESP Soken Co., Ltd., research)

Evangelion and Kabukicho
The Shinjuku Milanza, the predecessor of the Tokyu Kabukicho Tower, was the main theater for the Neon Genesis Evangelion movie series that was broadcast in 1995, and was also the main theater for the 1997 release of Neon Genesis Evangelion: The Movie. In the 1990s, a long line of enthusiastic fans appeared in the adjacent Cine City Square. In the 1990s, a long line of enthusiastic fans formed in the adjacent Cine City Plaza, and some even stayed up all night to watch the films. Later in 2019, an outdoor screening of "Shin Evangelion the Movie: AVANT1 0706 Version" was held using the construction site of the facility, and as part of the "Shinjuku Art Wall Project" utilizing the temporarily enclosed wall surface, contemporary artist Yoshiaki Kaihatsu created an artwork expressing the world view of "Evangelion" called The "Evangelion Styrofoam" artwork by contemporary artist Yoshiaki Kaihatsu expresses the world of "Evangelion" and many other related events have been held as part of the "Shinjuku Art Wall Project," which utilizes the temporary wall.

About "EVANGELION KABUKICHO IMPACT
The Tokyu Kabukicho Tower will be dyed in "Evangelion" colors and become a place where people can "master their love" from various perspectives by implementing various projects and decorations in the building. EVANGELION KABUKICHO IMPACT" is scheduled to begin on April 28, 2023 (Friday), and will be available at theaters, lifestyle hotels, movie theaters, and live halls.

＜The deployment will be announced at theaters, lifestyle hotels, movie theaters, and live halls.

Theater THEATER MILANO-Za
Evangelion Beyond" (tentative)
A new entertainment of "Evangelion" will be performed on the stage as the opening performance of THEATER MILANO-Za. Sidi Larbi Cherkaoui, winner of numerous awards including the Laurence Olivier Award, will compose, direct, and choreograph this performance.

[Performance outline].
Performance date: May 2023
Composition, direction, and choreography: Sidi Larbi Cherkaoui

Organizers: Bunkamura, TST Entertainment Inc.
Planning and production: Bunkamura

[Profile of Sidi Larbi Cherkaoui]
Born in Antwerp, Belgium.
Dancer, director, choreographer, and director of the Ballet of the Grand Théâtre de Genève.
She has received numerous awards, including the Laurence Olivier Award for Best New Dance, the Jacobs Pillow Dance Award, and the Benoit Award for Best Choreography.
In Japan, he composed and choreographed "TeZuka TeZukA" in 2012, and directed and choreographed "PLUTO" in 2015 and 2018.

[Lifestyle Hotel HOTEL GROOVE SHINJUKU
LIFESTYLE HOTEL EVA
LIFESTYLE HOTEL EVA" opened for a limited time at HOTEL GROOVE SHINJUKU, a lifestyle hotel where guests can experience the culture of art and music that continues to emerge in Kabukicho and soak up the afterglow of the entertainment. One floor of guest rooms has been arranged into the world of "Evangelion" to provide a space that can be enjoyed by a wide range of fans.
In the guest rooms, there will be interiors themed on each pilot, special videos, and original goods. In the restaurant, guests can enjoy original collaboration drinks and food.

Movie theaters 109 Cinemas Premium Shinjuku

Tentative "Evangelion Related Film Festival" to Commemorate the Opening of 109 Cinemas Premium Shinjuku
Shinjuku Milanza was the main screening theater for "Neon Genesis Evangelion: Shinsei (DEATH & REBIRTH)" and "Neon Genesis Evangelion: Air / Magokoro wo Kimini ni" released in 1997, which was a huge hit and social phenomenon, and was called "sacred ground In the "Evangelion" series released in 2007, all the films were also screened until the Shinjuku Milanza ceased operations. And now, as a special event to commemorate the opening of 109 Cinemas Premium Shinjuku, which will open on its former site, the "Evangelion" series and related films will be screened all together.

Live Hall Zepp Shinjuku (TOKYO)
Special live performance by Yoko Takahashi
In commemoration of the "EVANGELION KABUKICHO IMPACT", a number of "Thesis of the Cruel Angel" and "Soul's Lufran" will be screened.
In celebration of "EVANGELION KABUKICHO IMPACT," a special live performance will be held by Yoko Takahashi, who has sung many theme songs and related songs for the "Evangelion" series, including "Thesis of the Cruel Angel" and "Lefranc of Souls!
This will be her first solo audience performance themed on the "Evangelion" series, and will be a special one-night-only live performance.

[Performance Outline]
Performer: Yoko Takahashi
Performance Date: Sunday, May 28, 2023
Sponsored by: King Records Japan, Inc. and TST Entertainment, Inc.
Production: Sony Music Solutions Inc.

*Performances to be announced separately for the Kozuekomi performance at the Live Hall.

■New Information on Each Use
The night entertainment facility will be developed as a new use of the live hall Zepp Shinjuku (TOKYO), located on the B1 to B4 floors of the facility, during nighttime hours.

B1 - B4 Night Entertainment Facility ZEROTOKYO

ZEROTOKYO", a night entertainment center, opened in Shinjuku Kabukicho, one of the world's leading entertainment districts. The concept is "ENTERTAINMENT JUNCTION. By gathering and intersecting all kinds of entertainment content, including music, DJs, scenography, and performances, it will create a new and unprecedented entertainment experience and become a place where people from all walks of life can "master their favorite things. The facility will be one of the largest night entertainment facilities in Japan, consisting of five areas on three floors from B2F to B4F, and will actively invite both domestic and international artists.
It will be operated by TST Entertainment (a joint venture company consisting of Tokyu, Tokyu Recreation, and Sony Music Entertainment).
For details, check the official website ( # ).

◎ZEROTOKYO STATEMENT
MASH UP/Challenge for the future
While building on the foundation of the night entertainment culture cultivated in Shinjuku's Kabukicho district, we will continue to take on the challenges of the future and present new ideas to the world.

DIVERSITY/ Respect for diversity
We aim to provide a place where all people, regardless of their diverse backgrounds, are respected as they are and can enjoy a nightlife that is uniquely their own.

SAFETY FIRST/Pursuit of safety and security
We will put safety and security first and act accordingly so that our customers can enjoy their nightlife with peace of mind.

The perspective drawing in this news release is an image of the completed building. It is subject to change in the future.

(C)Color
(C)COLOR/EVA Production Committee