Sanuki udon chain Hanamaru Udon is currently holding a collaborative campaign movie "Shin Masked Rider Fair Vol. 1" from March 6 to commemorate the release of the movie "Shin Masked Rider!

Sanuki udon chain "Hanamaru Udon" is currently holding a collaborative campaign movie "Shin Masked Rider Fair Vol. 1" from March 6 (Mon.) to April 9 (Sun.) to commemorate the release of the movie "Shin Masked Rider". The two stores in the Akihabara area are "Hanamaru Udon Akihabara Minami Store" and "Hanamaru Udon Akihabara Showadori Store".

The "Shin Masked Rider" movie will be released in theaters nationwide on March 17, 2023 (Friday). Shin Masked Rider" will be written and directed by Hideaki Anno, whose "Shin Evangelion the Movie" was a blockbuster hit, grossing 10.23 billion yen at the box office.

The "Shin Masked Rider Fair Vol. 1" is currently offering the "Shin Masked Rider Set [600 yen (tax included)]" with a Hanamaru original clear file (total of 3 types *randomly selected). The set includes bukkake udon noodles topped with a dipping sauce made from a unique blend of "niboshi" (dried sardines), "saba bushi" (mackerel bones), "katsuobushi" (dried bonito flakes), and "kombu" (kelp), and topped with a half portion of "kitsune" (fox), which is soaked well in the special Hanamaru "dashi", and a "hana-kamaboko" (flower-shaped fish cake). The kitsune is designed to resemble a masked rider's scarf, and the hana-kamaboko is designed to resemble a transformation belt.

The second campaign is scheduled to run from Monday, April 10 to Sunday, June 4, and details of the second campaign will be announced later.

<Outline of the campaign
Shin Masked Rider Fair Vol. 1
Sales period: March 6 (Mon.) to April 9 (Sun.), 2023 *Sales may end early due to limited quantities.
Shin Masked Rider Set: Bukkake Udon (hot or cold), Kitsune half, Hana-kamaboko, 1 original clear file (total 3 kinds) *You cannot choose the kind of clear file.
Price 600 yen (including tax) *Same price for both in-store and takeout *Takeout customers will be charged 30 yen per udon for the container.
Sales outlets Hanamaru Udon, Umagena, Sanuki Menya, Tsurusaku, and other stores nationwide *Not valid for delivery *Excludes some stores.

<Store information
Hanamaru Udon Akihabara South Store
1F, 1-7-1 Kandasudacho, Chiyoda-ku, Tokyo
Business hours: 10:00-22:30

Hanamaru Udon Akihabara Showadori Store
1-7-1 Kandasudacho, Chiyoda-ku, Tokyo
Business hours: 10:00-22:00

(C) Ishimori Production, Toei/ 2023 "Shin Masked Rider" Production Committee