Tanita unveils the world premiere of the TANITA PINBALL concept model, a professional body composition analyzer with a pinball game, at CES 2019!

Tanita, a comprehensive health company, has developed a concept model of the TANITA PINBALL, a professional-use body composition analyzer that combines body composition measurement with the amusement element of a pinball game, allowing users to enjoy managing their health while playing the game. It will be unveiled ahead of the world at CES (Consumer Electronics Show) 2019, the world's largest trade show in the field of consumer electronics, to be held in Las M. Bissons, USA, for four days from January 8 to 11, 2019, local time.

The TANITA PINBALL concept model is a professional-use body composition analyzer developed under the theme of "gamification" to make body composition measurement fun and accessible. The body composition analyzer is fused with the "pinball" game function, which is easy to operate and fun for everyone. When the body composition measurement is completed according to the display on the monitor, the user can play pinball with the buttons on the grip. The aim is to encourage people to naturally get into the habit of measuring their body composition.

The body composition measurement unit is Tanita's DC-13C double-ended body composition analyzer. The DC-13C allows users to easily measure their body composition and play the game without taking off their shoes. The game screen changes according to the results of the body composition measurement, and the user can enjoy continuing to manage their health by discovering new things each time they "measure = play".

Game screen

Grip with buttons for operating the pinball flippers

Linking with the amusement field to promote health while having fun
The key to good health is to be able to continue to enjoy it. In 2018, we raised funds through crowdfunding to support the development of the "Dennou Senki Barber" game software for PlayStation 4 by Sega Games Co. In 2018, the company raised funds through crowdfunding and entered the gaming industry with a project to commercialize the "Twin Stick," a controller compatible with the game software "Virturon: Dennou Senki Virtualon x Toaru Majutsu no Index: Toaru Majutsu no Dennou Senki (Virturon: A Certain Magical Index)" and other products, proposing new ways of promoting health. An image model of this product will be exhibited at the same venue. The "TANITA PINBALL" concept model developed this time embodies the concept of "health management that can be done while having fun" by combining such "measuring" and amusement elements, and can be applied in various fields including amusement facilities.

Tanita is a pioneer in body composition measurement
In 1992, Tanita developed the world's first "body fat scale" that could measure "body weight" and "body fat percentage" simply by getting on the scale, and in 2003, Tanita launched a "body composition scale" that could measure "muscle mass" and "basal metabolic rate" in addition to "body weight" and "body fat percentage. In the same year, we were also the first in the world to commercialize a "connected scale" body fat scale, the NT-101, and were among the first in the world to begin using the Internet of Things (IoT). Since then, as a pioneer in body composition measurement, TANITA has developed a variety of devices and services for measuring health. The TANITA PINBALL concept model is an unprecedented attempt to sublimate body composition measurement into entertainment based on the high accuracy and convenience that Tanita has been working on for 25 years. Tanita will continue to support the health of people around the world by developing and providing products and services that make health management fun and attractive.

Product Information
TANITA PINBALL
Features of the game:
 Game starts after body composition is measured. Score is displayed after a certain number of seconds or number of balls held.
 Daily ranking display function
 A screen presentation function linked to the results of body composition measurements is provided.

Measurement items:
 Body weight, body fat percentage, fat mass, lean body mass, muscle mass, muscle ratio, body water mass, body water ratio,
 Estimated bone mass, basal metabolic rate, body age, visceral fat level, BMI (13 items)

Measurement results can be printed from the built-in printer.

■"CES2019" Tanita booth
Tech West, Sands Expo, Level 2, Halls A-D
Booth number : 43625

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