Established joint venture POKEPARK Cantor! Plans to open "POKEPARK KANTO" in Yomiuri Land, where visitors can experience the world of Pokemon in a rich natural setting.

Pokémon, together with Yomiuri Land and the Yomiuri Shimbun's Tokyo headquarters, announced the establishment of "Poképark Kantou, LLC" to conduct the "Poképark Kantou" entertainment business on a portion of the Yomiuri Land property.

Pokémon Red and Green, the first Pokémon video games released in 1996, are set in the Kantou region. And that Yomiuri Land is located in the Tama Hills of Kanto, a region of rich nature. PokePark Kantou," where this project will start, was named after the name of the first region, "Kantou," and this location of Yomiuriland.

The plan is to produce a space where Pokémon fans from around the world can gather in this rich natural setting, feel Pokémon, and enjoy themselves together, transcending national, regional, and language barriers. Let's look forward to further news.

What is Pokémon?
Pokémon was established for the purpose of Pokémon brand management. With the group vision of "Connecting the world with Pokémon," Pokémon produces and manages a wide range of products, including games, which are its origins, card games, animated TV shows and movies, merchandise, tie-up promotions, events, and the Pokémon Center, a directly managed store. The company produces all of these products.

Initiatives with the Yomiuri Shimbun's Tokyo Headquarters and Yomiuri Land
Pokémon Co., Ltd. and the Yomiuri Shimbun's Tokyo headquarters have been working together since 2009, starting with the serialization of "Let's learn proverbs with Pokémon" in the morning edition of the Yomiuri Shimbun! Encyclopedia of Proverbs" in the Yomiuri Shimbun's morning edition since 2009, and the "Pokemon Ryuoh Tournament," a Pokemon battle tournament named after the highest chess title in the world, "Ryuoh," which was held for the first time in March 2014.
Pokémon Inc. and Yomiuriland Corporation launched Pokémon Wonder, a nature adventure within Yomiuriland in 2021, where visitors can interact with Pokémon in an untouched natural setting.

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