Report on "Machikyara Hobby Museum," a store specializing in plastic models and figures! We stock a larger quantity of Gundam plastic models than anywhere else, and sell them at fixed prices with peace of mind and reliability! You might even find a bargain plastic model!

Machi-Chara was originally established by Matching World Corporation, whose main business was wholesale of hobby-related products, to fulfill a long-held dream of "someday opening an actual store! Matching World Corporation, which was originally a wholesaler of hobby-related products, opened a hobby store on Kanda Myojin-dori in Akihabara in November 2021 to realize its long-held dream of "someday opening a physical store!

Initially, the shop sold figures, plastic models, TCGs, and other general hobby items, but in November 2022, it was reopened as a Trekkakan specializing in TCGs. The Hobby Kan, which handles figures, plastic models, etc., was reopened near Suehirocho Station along Chuo Dori, and now has two stores.

Akiba Research Institute has conducted in-depth coverage of these two "Machi-Chara" hobby stores, which are arguably the most active of their kind right now! Let us introduce what kind of stores they are.

This time, we visited a hobby shop specializing in plastic models and figures!

Secrets of Gunpla piled up to the ceiling!

The chic interior of the store is impressive. There is also a sense of luxury in the air. The Machi-Chara Hobby Pavilion is characterized by this!

Popular Gundam plastic models, which are sold out as soon as they go on sale, are stacked high to the ceiling at Machi-Chara Hobby Museum!

The latest "Mobile Suit Gundam SEED FREEDOM" kits are also all over the store! Amazing!

The inside of the store is just like this. Old and new kits are evenly and tightly packed in the store.

Moreover, everything is new and sold at a fixed price. The secret behind this selection and low prices seems to stem from the fact that Matching World, which originally operated the main store, is a hobby-related wholesaler. While still operating the store, Matching World is also engaged in the traditional wholesale business, which makes it easier to secure popular items than in a regular hobby store.

So, if you are looking for the kit you want, take a look at Machi-Chara Hobby Museum first, and you may be able to find what you are looking for!

In addition, there is a full lineup of tools, decals, display bases, and other related products that are great to have.

Gundam decals and display bases are especially popular items and are often in short supply. Come here, you may be able to find items that are out of stock at other stores!

A full lineup of figures and toys

In addition, there is a full lineup of figures and toys.

The many hobbies piled up in the store are a veritable treasure trove! Just strolling through the store is a pleasure.

Also, look out for the sale items in the store!

Recently added display shelves in the front of the store offer specials and bargains.

The "Boundary War Machine" kits are on sale at great prices, and now is the time to buy them in bulk!

The "Mobile Suit Gundam AGE" plastic model kit was released over 10 years ago. This is a rare item from the now-defunct AG brand!

Machi-Chara Hobby Museum satisfies hobbyists with its terrific volume strategy of cramming in the plastic models that everyone wants to buy to the limit of the store's space. The sense of security that you can be sure to find what you are looking for and the trust that you can expect unexpected encounters when you go there are probably the best in all of Akiba!

We hope that you will visit Machi-Chara Hobby Kan and be overwhelmed by the power of the Gunpla stacked up to the ceiling!

Store Information

Machi-Chara Hobby Museum

Business hours: Weekdays 12:00 - 20:00

Weekends and holidays: 11:00-19:00

Closed: Wednesdays (Open on national holidays)

Address: Akihabara Tora Building 1F, 4-7-3 Sotokanda, Chiyoda-ku, Tokyo