Collaboration of "The Lesser Student of Magical High School" and "Summer Akihabara Electric Town Festival 2024" is decided! In-store announcements recorded by Miyuki Shiba will be broadcast at participating stores!

A collaboration project with "The Lesser Student of Magical High School" will be held at the "Summer Akihabara Electric Town Festival 2024" from June 21 (Friday) to July 28 (Sunday), 2024.

In the "Magical High School Underdog" x "Summer Akihabara Electric Town Festival 2024" collaboration, there will be a lottery campaign to win shopping coupons that can be used at participating stores, and participants in the lottery campaign will receive specially made "Magical High School Underdog" fans as gifts.

In addition, the campaign also includes an in-store announcement recorded by Miyuki Shiba at the participating stores.

Summer Akihabara Electric Town Festival 2024 Campaign Site

Collaboration Campaign Information

Summer Akihabara Electric Town Festival 2024 x "Lesser Students of Magical High School

<Period
June 21 (Friday) - July 28 (Sunday), 2024

<Contents
(1) Content collaboration with "The Lesser Student of Magical High School" will be held!
The new collaboration visuals will liven up the Akihabara Electric Town Festival.

(2) Purchases of 3,000 yen (including tax) or more at participating stores will be eligible to win a raffle on the spot. 200 winners will receive a 10,000 yen shopping coupon, 1,000 winners will receive a 3,000 yen shopping coupon, and 50,000 lottery participants will receive a specially made "The Lesser Student of Magical High School" fan.

In addition, through a campaign utilizing X (formerly Twitter), campaign posters autographed by Saori Hayami, who plays the role of "Miyuki Shiba", will be given away to five lucky winners, and a special flag displayed on Akihabara Chuo-dori Avenue will be given away to ten lucky winners.

(3) In-store announcements featuring "Miyuki Shiba" will be broadcast at participating stores.
In addition, campaign comment videos by the cast of the anime will be posted on the official SNS.

(4) On June 22 (Sat), Miss Akiba 2024 runner-up "Matsuyama Aoi" will promote the campaign in stores.

▲Guide Map

Point (1)

Gold Prize: 10,000 yen shopping coupon" for 200 winners and "Silver Prize: 3,000 yen shopping coupon" for 1,000 winners by lottery
Purchases of 3,000 yen (including tax) or more at participating stores during the campaign period will be eligible to draw one ticket from the lottery box.
If the "Gold Prize" or "Silver Prize" is won, it can be used as a shopping coupon at participating stores.

Points (2)

All participants in the lottery campaign will receive a commemorative gift.

Specially made fan of "The Lesser Student of Magical High School
A special calendar with a design of the collaboration visual of this campaign will be given to all participants of the lottery campaign.
The campaign will end when all the calendars are gone.

Point (3)

A follow and repost campaign utilizing X (formerly Twitter) will be held from June 21 (Fri.) to July 28 (Sun.). Five people will receive a poster autographed by Saori Hayami, who plays Miyuki Shiba, and 10 people will receive a special flag from the Akihabara Electric Town Festival Central Street.

Poster with autographs
(1)Follow the official account (@mahouka_anime ) of the TV anime series "The Lesser Student of Magical High School".
(2)Repost the campaign post with the following information
A photo of the raffle drawing that you drew.
The photo of the raffle draw that you drew.
Five winners will be selected by drawing from among the applicants with the above entry conditions.

Special Flags
(1)Follow the Akihabara Electric Town Promotion Committee account (@akiba_denkigai )
(2)Repost the campaign post
Ten winners will be selected by drawing from among applicants with the above entry conditions.