Hungry and "Marching Titans" become "Mrs. Marching Titans"! A WEBCM of a super giant rampaging in the form of Mrs. Devi is now available to the public!

Mars Japan Limited launched today, October 1, 2019, the first "Mrs. Marching" campaign, a collaboration project between the popular chocolate bar brand Snickers(R) and the popular comic "Marching Giants", the first "#Mrs. Marching Celebrities" campaign.

The TV anime series "Shin-Geki no Kyojin" has been running since 2013, and "The Final Season" has been announced to be broadcast in the fall of 2020. The "Mrs. Progress" campaign started today, October 1, 2019.


This campaign features a web commercial in which the "Super Colossal Giant" character from "The Giants of Progress" goes on a rampage after becoming hungry and unexpectedly transforming into Mrs. Devi. A Twitter campaign is also launched at the same time, in which participants post Snickers(R) with the characters of the Marching Giants to fill their stomachs and return "Mrs. Marching" to her original Super Colossal Titan form.


The "#Famous Person of Progress" campaign is a collaboration with "The Titan of Progress," a series of Snickers(R) that transforms into a different form when they get hungry. The campaign, which began on September 27, predicted a variety of celebrities, but it turned out to be Mrs. Devi, whose unique character is very popular on TV and in variety shows! A completely original animated commercial featuring the "Super Colossal Titan" of the "Marvelous Titans" turned into an angry, hungry Mrs. Devi has been released on Twitter and YouTube. The "Mrs. Marching Titan" has an impressive and powerful appearance.

At the same time, a Twitter campaign, "#Operation #SpecialMrs.ofMarriageofMarches" is being conducted to fill the "Mrs.ofMarches"'s stomach by giving her Snickers(R) and return the Titan to its original form.
You can participate in this operation by posting an image of a Snickers(R) product, and if you are lucky, you will receive encouraging/thankful replies from the characters in "The Giants of Progress". If enough Snickers(R) are posted to fill Mrs. March's stomach and Mrs. March returns to her former self, 50 campaign participants will be selected in a drawing to receive a Snickers(R) March's Giants Collaboration T-shirt, so be sure to participate.

Video Introduction
<Famous people of the #Archives of the #Archives: Completely original animated commercial
Video title: "#Famous Celebrities of the March: Campaign #1 "Mrs. March"".


Eren and his friends, declaring humanity's counterattack, are confronted by the "Super Colossal Titan," a character from "The Colossal Titan of the Marching Titans" who is no longer in his usual form due to hunger. She was an angry Mrs. Devi, with a gorgeous aura! A natural (?) development of the royal road of Snickers(R) commercials. The commercial is a completely original animated commercial that naturally (?) blends the royal development of the Snickers(R) commercial into the worldview of the advancing giants.

Campaign Information

<Twitter Campaign #Special Operation by Celebrities of the #Shigeki-no Kyojin

Name: "#Special Campaign for Celebrities of the #Shigeki" Campaign Vol. 1
Campaign period: October 1, 2019 (Tuesday) 10:00 - October 31, 2019 (Thursday) 23:59
Target products: Snickers(R) Peanut Singles, Snickers(R) Cacao Strong

<Campaign Participation Procedures and Prize Information
1) Campaign participants must take a picture of the product and tweet it with the words "#Famous person of the march" and +@sni_rep in order to satisfy the Titans' hunger with Snickers(R).
2) If you are lucky, you will receive encouraging/thank-you replies from the characters of the Titans of Progress. There will be a total of 11 different replies, some of which are rare!

Reply image


3) When enough Snickers(R) submissions are collected from campaign participants to fill their stomachs, Mrs. March will return to her original Titan form and retreat. After a successful mission, during the campaign period, if you are lucky enough to submit a product image using the method described above, you will receive a reply different from the one you received during the mission. There are 8 types of replies that will be sent back after a successful operation.

■Reply image


4) After the campaign ends, 50 winners will be selected by drawing from among those who follow the campaign account (@sni_rep) to receive a "limited collaboration T-shirt.


*Expected date and time of announcement of winning results: Mid-October
*Winner results will be notified via direct message on Twitter.
*People who receive replies from the characters will have a higher chance of winning the prize.
*Posts made after the end of the operation will not be eligible for the prize.


For more details, please follow & check the official Snickers(R) Campaign Twitter (@sni_rep).

Special website for #Famous People of Progress: #
Snickers(R) Campaign Official Twitter AccountSnickers #Famous People of the March: Special Operations Headquarters @sni_rep ( #)


Mrs. Snickers(R) Profile

A hungry Titan who has become as angry as Mrs. Davy. She is a flamboyant, flamboyantly dressed Titan, who bursts into "Mrs. Titan" with an expression that makes it impossible to look directly at her. Those who are seriously hit by the Titan will not be able to recover for a while.... True or false, there are many saga stories about Mrs. March. One thing is for sure, we must avoid gibberish in the face of this Titan.


■Comments from Mrs. Davy

How did you feel when you saw yourself as a giant?
I was surprised at his amazing physique! I wonder if they couldn't have made him look a little gentler.

───Did you know about Snickers(R)?
I have loved American Snickers(R) since I was a child. I still love them.

─ ─ Do you have any comments for the applicants?
Let's forget about everything with the taste of Snickers(R) and get new strength for tomorrow.

(C) Hajime Isayama, Kodansha / "Shinkage no Kyojin" Production Committee

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