The Digital Agency and "SPY×FAMILY" collaborated in a shocking way! The newly recorded animation video will be available for a limited time only!

The Digital Agency launched a campaign with the popular TV anime "SPY x FAMILY" on December 20 (Tuesday) to promote the use of the My Number Card.

SPY x FAMILY," a home comedy x action series depicting a "temporary family" of Lloyd, Yol, and Anya, who live together while hiding their true identities, is currently serialized by Tatsuya Endo in "Shonen Jump +" (Shonen Jump +). It has won numerous manga awards, and a TV anime by WIT STUDIO x CloverWorks will air from April and October 2022, and a movie version has also been announced.

⇒The TV anime Season 2 and original movie version of "SPY×FAMILY" will be broadcast and produced in 2023!

⇒Click here for the list of fall 2022 anime.

In this campaign, various projects using "SPY×FAMILY" will be implemented to let all generations, including the younger generation, know about the My Number Card.

A " special website" that explains the details of the My Number Card, the advantages of using it, and how easy it is to apply for it, as well as a "video" with animated scenes and cast voices, are available on the website.

In addition, a Twitter campaign to receive "SPY×FAMILY" special contents and a giant advertisement in the Shibuya area and SNS-linked street events are also planned from February 1, 2023.

Enjoy learning with the "Anya Shitteiru..." campaign video♪

Three limited edition campaign videos using "SPY×FAMILY" will be released on December 20. Anya and other characters in the film will teach you about the advantages of using a My Number Card and how easy it is to apply for one.

The videos can be viewed until Friday, March 31, 2023.

■The Merit Arc

Through scenes of the Forger family moving to a new house, viewers can learn about the benefits of using the card in various situations, such as child allowance and other public benefits, tax returns, and moving procedures.

■Easy Application Arc

Lloyd (CV. Takuya Eguchi), playing the role of Tasogare, a skilled intelligence agent, explains the application procedure, which can be completed in just four steps, and the precautions to take when taking photographs, in an easy-to-understand manner with illustrations and his own photographs.

■Security Arc

Mr. Henderson, a teacher at Eden School, gives a quiz on security, including the privacy of the IC chip in the My Number Card, the monitoring system, and fraud prevention measures.
As Lloyd, Anya, Yol, and the other students clear the quizzes one after another, they can learn about security measures.

Twitter Campaign
Follow the official Twitter account of the My Number System ( @MyNumber_PR ) and post tweets about the My Number Card, and you will receive special "SPY x FAMILY" contents!

Part 1: Early January - Tuesday, February 28, 2023
Part 2: End of January - February 28, 2023 (Tuesday)

Special site】【Special site
A campaign website with details about the My Number Card has been established to fully convey the appeal of the My Number Card. The advantages of using the card and the ease of application will be explained in an easy-to-understand manner.
The site also features a cute Anya who appears when you browse to the end of the site! Additional missions are scheduled to be added around February.

Open to the public: Tuesday, December 20, 2022 - Friday, March 31, 2023
URL: ##

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