Akimoto Yasushi produces "IDOL3.0 PROJECT," a new real x virtual idol project!

The launch of "IDOL3.0 PROJECT," a new idol project that straddles the real and virtual worlds, produced comprehensively by Yasushi Akimoto, has been announced.

Overse, an entertainment planning, production, and development company, has launched a new idol group creation project, "IDOL3.0 PROJECT" (IDOL3.0 PROJECT), with Yasushi Akimoto as the overall producer. The aim is to create an idol group that is "updated" to meet the needs and changes of the times, without being constrained by the conventional image of idols, their fields of activity, or group management.

The group will begin recruiting members in early April, and plans to hold information sessions in seven cities throughout Japan. After a multi-stage audition process, the group plans to make its debut this fall.


The project will be managed by King Records and other staff members who have been involved in the development of popular idol groups such as AKB48, Nogizaka46, Hyuhizaka46, Sakurazaka46, IZ*ONE, and =LOVE. Breaking through the stereotypes of idol images, this project will create a new boom in the age of 2025.


Moving back and forth between the real and virtual worlds to update the "realm of idol activities
The new idol groups in this project will be active in both "real" venues, such as concerts and handshake events, and "virtual" venues, such as the Metaverse space and other online venues. The group develops its activities in both real and virtual spaces.

Without the concept of real or virtual space, domestic or overseas, they will expand the scope of their activities beyond those of conventional idols, enabling them to constantly disseminate information to people all over the world and communicate with fans on a mutual basis.

In addition, all members of the idol group will be selected. All members who pass the final audition will debut as one group, and all will participate in the title song.


Updated "Group Management System
This project is funded by the Nippon Idol Token ("NIDT"), a cryptographic asset issued by Overse. Purchase applications will begin today, March 29.

In the future, NIDT holders will receive benefits such as participation in some productions, invitations to exclusive events, and the granting of NFTs. Instead of asking fans to support a completed idol group, we will work together with fans to create an idol group that will be loved by people around the world.


Comment from Yoshihito Sato, President of Overse Co.
This will be an unprecedented and major undertaking, and it is very encouraging to have the participation of King Records, a company with a wealth of experience in developing the 48 Group into an icon of its time, in addition to Yasushi Akimoto, an absolute leader in the idol industry. We will definitely need the help of both of them, who are well versed in the idol industry, in order to make this project a success. Furthermore, as the first idol group to make full use of Web 3.0 technology and our newly issued cryptographic asset NIDT, we would like to create a group with a concept that we have not worked on before, with the participation of our fans. We are very excited to be able to start a project that we have envisioned for many years with the best members.


Comment from Koji Masutani, Executive Officer of King Record Co.
I have high expectations that something big is about to happen in this new era, as a new concept idol group comprehensively produced by Yasushi Akimoto. I have heard that the group will be created by the fans, and judging from the recent excitement in the idol market, I feel that the group will have unlimited potential. We will support them with the know-how we have cultivated so far.


*Comments are in Japanese only.

Recommended Articles