The Influence of KyoAni Productions that Created Otaku Culture in China and New Anime in China for the July Season [Anime Situation of Chinese Otaku].

My name is Baiyuan Kagoyo, and I am here to introduce you to all things related to the otaku situation in China.
This time, I would like to introduce trends related to new Japanese anime for the July season being distributed on Chinese video sites, and the major impact that Kyoani's works have had on China.

New Japanese anime for the July season are those that allow viewers to experience and learn from their own experiences.


As schools in China are on summer vacation at this time of the year, interaction among students there is reduced, and university students, who basically live in dormitories, return to their parents' homes. In China, the environment for anime viewers changes drastically during the long vacation, as they not only check out new anime, but also focus on digesting unwatched works and watching their favorite full-length works.
Perhaps due to this background, new anime in the July season are not only more competitive than other seasons in terms of initial response, but also in terms of popularity and increase in the number of viewings in the middle of the season.

Among such new animations for the July season, one that has been gaining interesting popularity is "High School Girl's Waste of Time. In China, comedies set in schools, such as "Daily Life of High School Boys," sometimes become popular as standard works, and "Wasted by High School Girls" is also gaining popularity in this direction.
This work is said to be good for Chinese geeks because of its unfortunate stories and titillating humor, which they feel apply to themselves, as well as its reassuring everyday world that they have seen somewhere before. In addition, the cast members are all voice actors that are very familiar to the Chinese otaku who are familiar with everyday anime, which is also a plus.

In addition, it is said that "Dr. Stone," which was a bit slow at the beginning but has been growing since the beginning of the series, is an easy entry for a wide range of viewers because it uses the knowledge and ideas that Chinese viewers learn in their daily lives and schools, and uses modern knowledge to explore the world.
Other popular sequels include"Karakajite no Takagi-san 2," which is slowly expanding its fan base thanks to its appealing heroine and reassuring romantic comedy, and "To Aru Kagaku no One-way," which has a solid following among fans of the Forbidden Book series that created an era in China.

And "How Many Dumbbells Can You Hold? which was briefly mentioned in the previous article, has stuck with the core audience and continues to attract attention, and "The Case Files of Lord Ermeloy II -Magic Eye Collecting Train Grace note-" has been gaining momentum, with Chinese Fate fans, who have increased even more due to FGO, talking about and confirming the setting.
Other than that, "The World's Strongest by a Commonplace Occupation " and other world trip-type works have been steadily gaining views as promising stories that can be watched comfortably, and "Demon Slayer" has been doing well since the April season, maintaining top-class popularity among works based on boys' manga for a long time. The fact that "Demon Slayer" has been performing well since the April season is also notable.

Recently in China, there seems to be a lot of confusion about various contents for young people and otaku, regardless of whether they are produced in China or Japan, with some kind of "reason for which we can only imagine" such as restrictions or distribution cancellations.
Fortunately (?) this season, however, there have been no such incidents. Although there have been a few fires and a few cut corrections during local distribution, the season seems to have been relatively peaceful as of late.

Recommended Articles