AMICIS, a brand that creates new value through co-creation with IP, creators, and activists, is launched. Creating products from scratch by involving factories and manufacturers.

(Head office: Minato-ku, Tokyo; Representative Director: Takayoshi Hoshi; hereinafter referred to as "Game & Co. (Brave group 100% subsidiary, hereinafter "Game & Co.") will release "AMICIS," a brand that develops collaborative projects among IP, creators, and activists based on the theme "with friends.

What is "AMICIS"?

AMICIS" is a brand for collaboration projects between IPs, creators, and activists. AMICIS is a brand that creates new values "with friends".

The name "AMICIS" is derived from the Latin word "amicus," meaning "companion" or "friend. Together with various IPs, creators, factories, and manufacturers, we create the best products and deliver them to you.

The first AMICIS products are scheduled to go on sale before the end of this year.
Further information will be posted on the official AMICIS website ( https://x.com/amicis_official/ ).

AMICIS' Mission.

AMICIS's mission is to bring together the strengths of IP, creators, activists, manufacturers, and factories to create innovative products never seen before, and to deliver new discoveries and excitement to everyone.
We will maximize the individuality and talent of each person and provide the joy of creating together with our colleagues so that the time spent using AMICIS will be richer and more special.

Atsutoshi Kubo, Director of Game & Co.

We have been involved in device-related businesses such as the planning and development of VSPO! GEAR, and now we have launched the "AMICIS" brand to create the best products not only for ourselves but also for IP, creators, activists, manufacturers, factories, and the users who receive our products. We are now going to create the best products together with IPs, creators, activists, makers, factories, and users who will receive our products.
If there are any IPs or creators who would like to co-create with us as a member of "AMICIS", please contact us.
URL: https://gameandco.co.jp/contact/

What is Game & Co.

Game & Co. has a vision "for esports 100 years from now," and has been running an online school specializing in game improvement "CR Gaming School" jointly with Crazy Raccoon, an esports pro-gamer experience camp for elementary, junior high, and high school students "CR Fortnite CAMP," and a MMO camp "MMO Fortnite CAMP" for elementary, junior high, and high school students. We are developing new businesses in esports and related fields, such as "CR Gaming School," an online school specializing in game improvement run jointly with Crazy Raccoon, "CR Fortnite CAMP," an esports pro-gamer experience camp for elementary and junior high school students, and "AMICIS," an MD business.

Game & Co. HP: https://gameandco.co.jp/
AMICIS X: https: //x.com/amicis_official/